Social Media
Instagram Social Media Posts
Instagram Social Media Posts is a set of Arabic Instagram post and advertising designs created by Recipe Codes for Extra Steps, a home fitness equipment store. The series presents exercise bikes, treadmills and a home workout kit as product ads, each with a price badge in riyals, installment-partner logos and the store website.
The project
About Instagram Social Media Posts
Recipe Codes designed a series of Instagram posts and ads for Extra Steps, whose bilingual logo and ex-steps.com address appear on every design. Each post promotes one fitness product: a professional stationary exercise bike, a 1.5 horsepower electric treadmill, a folding smart treadmill from Xiaomi and an Elsen home workout set. Arabic headlines and short product descriptions sit above the product cut-out, written for a retail audience.
The posts share one template: a warm orange-to-yellow background scattered with glossy 3D spheres and cubes, a bold Arabic headline at the top and the product photographed large in the centre. A white circular badge in the lower right holds the price in riyals, while a footer strip carries the Tamara and Tabby installment logos and the website address, keeping every ad consistent in the feed.
Design highlights
- One repeatable template keeps headline, product, price badge and footer in fixed positions
- Warm orange-to-yellow gradient with glossy 3D spheres and cubes as background decoration
- White circular price badge showing the riyal price on every product post
- Footer strip with Tamara and Tabby installment logos and the ex-steps.com address
- Bold Arabic headlines with short supporting product descriptions
Project Gallery
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Project FAQ
What did Recipe Codes design for Extra Steps?
Recipe Codes designed a series of Arabic Instagram posts and ads for Extra Steps, a fitness equipment store. The posts promote an exercise bike, two treadmills and a home workout set, each with a riyal price badge, Tamara and Tabby installment logos and the ex-steps.com website.
Which tools were used for the Instagram posts?
The Behance project lists Adobe Photoshop, Adobe Illustrator and Adobe InDesign. The designs combine product cut-outs, 3D shapes on a warm gradient background and Arabic typography in one consistent post template.
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