Brand Identity
Splara Brand Identity
Splara Brand Identity is a brand identity for a women's fashion and beauty online store designed by Recipe Codes. The work covers a script logo with a hat on the letter L, a navy, orange and white palette, business cards, clothing hang tags and packaging, and fashion photography layouts.
The project
About Splara
Recipe Codes designed the brand identity for Splara, a women's fashion and beauty online store. The project presents the logo in horizontal and vertical arrangements, a three-color palette, business cards, hang tags marked Splara Jeans, a packaged pair of denim shorts with a brand tag, and editorial layouts that pair fashion photography with the logo on solid navy panels.
The logo is a flowing orange script in which a large looped L wears a small brimmed hat, giving the wordmark a playful, feminine character. The palette pairs Kuretake Black Manga, a deep navy, with Habanero orange and white. Business cards alternate white and navy fronts, hang tags use orange and navy, and photo layouts place images of women in casual outfits beside a navy column carrying the logo.
Design highlights
- Flowing orange script logo with a small hat on the looped L
- Palette of Kuretake Black Manga navy, Habanero orange and white
- Horizontal and vertical logo arrangements for different formats
- Hang tags marked Splara Jeans in orange and navy
- Photo layouts pairing fashion imagery with navy logo panels
Project Gallery
View on Behance →
Project FAQ
What did Recipe Codes design for Splara?
Recipe Codes designed the brand identity for Splara, a women's fashion and beauty online store. It includes an orange script logo with a hat on the L, a navy, orange and white palette, business cards, Splara Jeans hang tags, a packaging tag and photo layouts.
Which colors and tools were used for Splara?
The palette sheet names Kuretake Black Manga navy, Habanero orange and white. The Behance project lists Adobe Illustrator, Adobe InDesign and Adobe Photoshop for the logo, the identity system and its printed and photographic applications.
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